“Netconcepts has been instrumental in getting our WellaUSA.com site higher search engine rankings and in getting a lot more of our pages included into Google.”
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SEO Link Building Articles
50% increase in traffic in 6 months
Bottom line focus for this online retailer
“We found the Netconcepts assessment to be filled with practical value and immediate application. We were impressed with their in-depth understanding of website fundamentals, as well as their bottom-line focus. …It was a powerful study - I would recommend Netconcepts to any retailer looking to improve their online success.”
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Now #1 site for product development
“…In my six years association with you, I appreciate that you and members of NetConcepts have met those stress points and acted only with grace and understanding.”
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Website audit an eye opener - integrated approach appreciated
“Overall we found Netconcepts’ audit of our site to be extremely valuable. It was a real eye opener. We highly recommend it.”
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500% increase in orders, 450% increase in traffic
“Every one of our over 9,000 product pages are in Google, most of them with great rankings.”
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Strategies for Customer Promotions
Business-to-Business e-Marketing — Madison, WI
- Outbound e-mail marketing
- Testing and measuring response
- Website considerations
- Search engines, keywords, and "landing pages"
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Surviving the Dot-Com Shakeout: Strategies to Keep Your Beauty Business Booming
Beauty Online 2001 — San Francisco, CA
One of the secrets to staying viable in the fickle online beauty marketplace is to slow your burn rate through the following low-cost, high return marketing strategies and tactics:
- Email marketing
- Viral marketing
- Link building
- Search engine optimization
- Pay-for-performance advertising (i.e. an affiliate program)
- Content distribution
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Mining for Sales in the E-mail Minefield
E-mail is one of the most important and effective tools in an Internet marketing campaign, but it will only work if it’s done right. And doing it right isn’t easy–e-mail marketing can yield spectacular successes, but companies must be extremely careful about how they do it.
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Applying Project Management to a Website
A website is no different from any other project: It must be thoroughly planned and managed throughout. Anything less than 100 percent effort in building a website is a sure-fire recipe for disaster. Objectives must be defined, briefs written, milestones set, and tasks assigned.
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Driving Traffic to Your Website (Part 2)
The Internet’s top engines and directories account for more than 95 percent of all search traffic. Yahoo! alone commands more than half the market, and a Compaq study found that 68 percent of 500 million users only looked at the first page of results. For a top 10 search results position, the focus must clearly be on the big players. A company should start with its existing website.
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Madison, WI 53718 USA
Phone: (608) 285-6600
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Phone: (+64) 9 476-4601
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